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Learn About Your Parenting Stage

I'm TTC, what do I need to know?

The journey to parenthood can start long before a plus sign on a pregnancy test. Read our comprehensive guide.

I'm pregnant, what should I learn?

Congratulations! Welcome to this exciting new stage. It’s a big deal (huge!) and The Memo is here for you. We have a guide created as a central place to talk you through the real-life stages of pregnancy. With research-backed information, it will hel

What do I need to know about giving birth?

Navigating the complexities of childbirth well requires informed decisions and an understanding of the options available to you. To do that, you need some direction. Our comprehensive, reseearch-backed guide was created to help you gain insights into

How do I prepare for postpartum?

This is not a time for keeping the house clean, “bouncing back”, or entertaining visitors who’ve come to “see the baby”. This time is about you. Your rest. Your recovery. Your time with your baby. Pregnancy pushes women to limits of human endurance.

What can I learn about breastfeeding?

In Australia, breastfeeding is initiated for almost all babies (96%), but according to the ABS, just 35% are exclusively breastfed till 6 months of age. There are endless economic and societal reasons for this. Some are personal. Some are practical.